Cyber Monday 2017 deals: Discounts for Amazon Echo, Sony Smart TVs, and LEGO toys

The logo of Amazon is seen at the company logistics center in Lauwin-Planque, northern France, February 20, 2017.REUTERS/Pascal Rossignol

The massive Cyber Monday 2017 event is about to kick off, and one of the biggest electronic commerce company Amazon has lined up its offer for the big occasion.

The giant retailer's Cyber Monday sale starts on Sunday at 5 p.m. local time for those who have a voice-enabled, Alexa-powered device at home. Otherwise, consumers can still shop the old-fashioned way using a computer or a smartphone through the Amazon app, but will start a few hours later than the voice shoppers.

Shoppers are advised to get a free Amazon Prime subscription trial while there is still time to take advantage of the perks it entails. After getting a subscription, costumers should then bookmark the Amazon Cyber Monday 2017 page which contains all the deals Amazon has to offer, with some of the marked down prices already available since Black Friday.

For Amazon products, variants of the Echo are on sale including a $50 discount on the Echo Show which will be sold at $179.99, a $30 discount on the All-New Echo Plus which will be sold at $119.99, a $20 discount on the All-New Echo which will be sold at $79.99, and a $20 discount on the Echo Dot which will be sold at $29.99, the lowest price ever for the Echo Dot. Aside from the Amazon Echo, Fire and Kindle products will also be sold at discounted prices.

For electronics, the Sony 55-inch 4K UHD smart TV will be sold for only $598, while the 49-inch and the 43-inch models will be sold for only $528 and $478 respectively. On the other hand, the LG 55-inch 4K smart UHD TV will be sold for only $1,696.99, while the 65-inch variant will be sold for only $2,696.99.

For toys, Amazon offers up to 30 percent discounts on selected LEGO sets, and up to 50 percent on selected Hasbro Gaming, Nerf, Play-doh and more. The store also has deals from Green Toys, ALEX Toys, V-Tech, Thames and Kosmos, and Laser Pegs among others.