"Duck Dynasty" star Willie Robertson has been trying to use humour to win people over to the presidential candidate of his choice—Republican nominee Donald Trump.

Before promoting Trump during the Republican National Convention's opening night in Cleveland, Ohio on July 18 this year, Robertson bashed the media and lauded "regular folks like us." He then said he identifies with Trump because they share a lot of similarities, according to The Daily Mail.

"Me and Mr. Trump have three things in common — we're both successful businessmen, we both have had hit television shows, and we both have intelligent wives who are much better looking than we are," he jokingly said.

Robertson added that Trump delivers the hard truth, and a lot of people don't like it. "Now, he may not always tell you what you want to hear, and it may not always be politically correct," Robertson said, "but when your father is Phil Robertson, I'm used to that!"

On a more serious note, the CEO of Duck Commander said that Trump's honesty is something that Americans should appreciate. "Donald Trump will always — always — tell you the truth as he sees it," he said.

Meanwhile, Robertson said Trump is a real leader who represents success and strength—two things the country sorely needs. He added that America is in a really "bad spot," so they need a president who can fix their current predicament and steer them towards the right path.

"If you're looking for a job, or trying to grow a business like I am, Donald Trump will have your back," Robertson said. "If you're a serviceman fighting overseas, or a cop who is risking their lives to help keep us safe at home, Donald Trump will have your back."

"If you're an average American who feels like you've been forgotten, neglected by far away leaders, that the deck is stacked against you, and you just can't win, Donald Trump will have your back," he said.